Better results in 15 minutes

How to solve for unknown variables in your marketing plan

Every time you put a plan together, there are a few things “we gotta figure out” or “see how it goes” on the roadmap. We refer to these as Unknown Variables – parts of your funnel you haven’t benchmarked yet, that are critical to success.

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In this book we walk through some systems we use to pull these variables forward in our plans, and sequentially work from one to the other to quickly achieve measurable benchmarks, and move them into the ‘known’ column.

These are the benefits:

Learn a planning system we use to accelerate positive results and reduce risk

Mix our communication strategies with your own to highlight your growth leadership and expertise across the organization

Get ahead of pieces of your plan that could put you behind

Let’s See!

This is how it works

Step 1

Complete the form to download your copy

Step 2

Before you read this eBook, take a look at your key funnel metrics:

• Circle every one that you think you have a statistically significant, repeatable result on
• Everything left makes up your list of unknown variables. That’s what we’ll focus on in this book for you!

Step 1

Complete the form to download your copy

Step 2

Before you read this eBook, take a look at your key funnel metrics:

• Circle every one that you think you have a statistically significant, repeatable result on.
‍
• Everything left makes up your list of unknown variables. That’s what we’ll focus on in this book for you!

Start here

You’ll achieve meaningful traction way faster than you expect to. The most common mistake we make is leaving these unknowns until we’re months into the execution of a plan – when they can cause real problems. In the book, we’ll show you how to avoid some of these major mistakes.

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