In Episode 45 of the Bad Ideas Podcast, Nick Petros sits down with Erik Frederick, the CEO of Uno Restaurants, for a fascinating discussion on his journey from Navy service to becoming a leader in the restaurant industry. While Erik’s career journey is inspiring, the real fun begins when they tackle a bold "bad idea"—the concept of in-store camping gear rentals. Could renting camping gear directly from stores revolutionize the way consumers shop for outdoor equipment, or is it a logistical challenge waiting to unfold?

Erik and Nick delve into the potential of this idea, examining the operational hurdles, customer experience implications, and how businesses would need to adapt to make it work. They also explore Erik’s approach to simplicity and operational excellence in business, and discuss the importance of building a strong brand in a competitive market.

This episode offers valuable insights for entrepreneurs looking to navigate new ideas and assess risks, as Erik shares his experience in franchising, innovative partnerships, and leadership in a fast-moving industry. Tune in for a thought-provoking conversation about the challenges and opportunities in bringing bold, unconventional business concepts to life.

‍