Ready to supercharge your startup’s marketing strategy?
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In this episode of Spotlight, marketing strategist Kimberly Gordon shares her journey into marketing and reveals how early-stage businesses can harness: Pre-funnel opportunities to establish brand identity. The power of emotional connections to influence consumer decisions. Quick hacks for developing a compelling brand narrative.Kimberly also explains the risks of ignoring brand strategy and why direct-response ads won’t sustain growth alone.